On November 15, 2017, the Campaign Asia-Pacific's 2017 Agency of the Year (hereinafter referred to as "Campaign AOY") organized by the internationally renowned media Campaign with a high reputation in the industry announced its shortlists of agencies and people. Beijing Dentsu was shortlisted in 4 major categories, which are China Creative Agency of the Year, China Media Agency of the Year, Greater China Talent Management Team of the Year, and Greater China Creative Person of the Year. This comprehensive achievement is a breakthrough for Beijing Dentsu in the Campaign AOY, marking a new era for Beijing Dentsu.
The progress is inseparable from the performance breakthroughs we have achieved in major domestic and international awards, including the improvement in China's Hottest Agencies rankings by Campaign Brief Asia, the first gold lotus of ADFEST, the first shortlist in the international award, and so on. In the past year, Beijing Dentsu has won two Grand Prix awards, 11 Gold Awards, 13 Silver Awards and 20 Bronze Awards at global, regional and national awards.
Beijing Dentsu CEO Akimasa Baba said: "Being shortlisted in Campaign AOY is inseparable from the efforts and dedication of our staff, as well as the support and understanding of our clients. Beijing Dentsu is in the process of reform and transformation, while continuing to strengthen all aspects of capacities, we will also be committed to building strong and sustainable brands for clients. "
Kazuki Tsuburaku, CCO of Shanghai Branch / Executive Director of CDC China, said: "This is my first time to be shortlisted in the Campaign AOY, I am very happy and I look forward to seeing more talents from Beijing Dentsu shortlisted in this award. We will present more excellent creative works in the future."
The winners list will be announced at the ceremony of Campaign AOY 2017 held in Shanghai on December 12. Please click link to view full shortlists: http://aoyawards.com/china/#shortlist-section.
* Campaign AOY: Campaign Agency of the Year award has been established for 24 years, and it recognises inspired leadership, management excellence, outstanding business performance and overall brilliance from across the Asia-Pacific advertising and communications industry.